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Fear is an unpleasant emotion caused by the belief that someone or something is dangerous, likely to cause pain, or a threat. In this case, it’s to avoid or put off doing something because one is afraid.
Following the highly anticipated NBA collaboration, Supreme has the world of streetwear in a frenzy after unveiling its full UNDERCOVER x Public Enemy collaboration for SS18. Many are excited to get their hands on the logo work jacket or the taped seam parka, but some are extremely hesitant, for good reason.
The collection pays homage to iconic rap group Public Enemy, particularly referencing the group’s 1990 album, Fear of a Black Planet. The drop features many pieces celebrating the album’s cover art, created by NASA illustrator B. E. Johnson, that plays on Chuck D’s vision of two planets: Earth and the “Black” planet, eclipsing.
The bold “Fear of a Black Planet” yellow font logo is featured on an allover print sweater and rugs, while the groups signature crosshair logo that symbolizes a black man being a target in America is used on several Supreme x UNDERCOVER tees, hoodies and puffer jackets.
However, as it’s shaping up to be one of the biggest and most controversial Supreme drops of the year so far, many fans are skeptical about buying it. On Reddit, white fans in particular are hesitant about wearing the collaboration out of fear of it seeming like appropriation.